ETIK Nor is a Swedish fashion brand founded in 2015, dedicated to creating timeless women’s clothing. With a flagship store in Shanghai and a global presence through our official website, we bring Nordic-inspired fashion to women around the world.

Our designs are deeply rooted in Scandinavian traditions of simplicity, honesty, and understated elegance. Each piece is crafted with premium fabrics, combining minimalist silhouettes with thoughtful details—clothing designed to be worn and cherished by everyone.

We believe fashion should serve a purpose. That’s why every garment is produced responsibly in our own factory, ensuring ethical practices and environmentally conscious methods at every stage. At ETIK Nor, we don’t encourage unnecessary consumption. You’ll never find discounts or sales for ETIK Nor—only carefully made pieces that are truly worth owning.